Blog Posts tagged freeconomics

Freeconomics and McFly

By Paul Watson on .

Freeconomics took another step into the mainstream this week, as Multiplatinum-selling pop group McFly announced they would be giving away their new CD with The Mail On Sunday on July 20th. Now, in terms of brands that combination is enough to make me vomit (I hate McFly and I hate the Daily Mail/Mail…

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A Summary of Freeconomic Business Models

By Paul Watson on .

Building on Chris Anderson’s article Free! Why $0.00 Is the Future of Business I wanted to try to summarise some of the freeconomics models that have been tried out so far (if I’ve missed any, please feel free to add them in the comments). For the purposes of this summary I’m ignoring products…

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Books cased in perfumed woods, doubly precious because no one can read them

By Paul Watson on .

With Chris Anderson's next book Free due to be previewed on the front cover of Wired magazine next week, there’s a lot of chatter about how the way to make money in the future is to give stuff away. That’s a gross simplification of the economics of free, but it basically sums it up. Kevin…

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