Post № 31 - The dangerous myth of the creator-entrepreneur

We have conditioned ourselves and each other to believe that artists, musicians, writers, inventors and creators must orient themselves as entrepreneurial go-getters - monetising their work into startups, small businesses or branded products. This myth of the creator-entrepreneur radically narrows down the complex motivations of human creativity and pressures creators to view financial success as the highest marker of their worth. It's economic reductionism, and it has found its way into domains of life that have traditionally been motivated by a richer array of human aspirations.